Emmanuel Aouad
At a glance.
- Says iteh-MAN-you-el AH-wad
- Also known asCreative Mind Frame · Nerdcore Ninja
- Based inSan Francisco
- Speaks onOperational excellence · AI · music, gaming and nerd culture
- Contacthello@creativemindfra.me
Emmanuel Aouad
I’m a business transformation leader with a love for life’s side quests. Mine have taken me into music, game development, and American Ninja Warrior.

Life’s side quests
Giving back
I am here because people held doors open. When you reach the door, you hold it for the next person.
Nine years on Wabash's alumni board, a tutoring program I directed, and more than $3,000 raised through the Positive Vibe Squad streaming community.
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Emmanuel Aouad
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Our next speaker has spent sixteen years fixing how work works, and somewhere along the way he started writing songs about it. Those songs are now inside a Six Sigma certification curriculum. He is a Hall of Fame hurdler, a two-time American Ninja Warrior, and he built the world's first playable rap album. Please welcome Emmanuel Aouad.
Emmanuel Aouad is a transformation leader, nerdcore artist and two-time American Ninja Warrior competitor who writes Six Sigma into songs and albums you can play.
Emmanuel Aouad has spent sixteen years fixing how work works, generating more than $100 million in savings and cost avoidance while training over 2,000 people and coaching close to 500 through certification. He built HEAR, a human-centered transformation framework, and speaks on operational excellence and AI. He is also the nerdcore artist Creative Mind Frame, a rapper and multi-instrumentalist with twenty-nine releases, SXSW showcases, the world's first playable rap album, and Six Sigma songs inside MoreSteam's curriculum. He is a two-time American Ninja Warrior competitor and a Wabash College Athletics Hall of Famer.
Emmanuel Aouad has spent sixteen years fixing how work works. Across financial services, manufacturing and payments, his leadership has generated more than $100 million in savings and cost avoidance. He has trained over 2,000 people and coached close to 500 through certification. He is Six Sigma Black Belt certified and Master Black Belt trained. He built HEAR, Human Experience Architecture and Research, around the conviction that transformation fails as a human problem long before it fails as a process one. He has keynoted UC Santa Barbara's Process Paradise, presented at Financial Executives International's AI Case Studies Conference, and delivered the Trust Equity webcast for MoreSteam. Under the name Creative Mind Frame, he is a nerdcore hip-hop artist and multi-instrumentalist with twenty-nine releases, SXSW showcases and a founding membership in the Nerdy People of Color Collective. In 2024 he taught himself game development to release Level Up: The Playable Rap Album, the world's first playable rap album, on Steam. His educational music sits inside MoreSteam's Six Sigma curriculum. A two-time American Ninja Warrior competitor, he is also a Wabash College Athletics Hall of Famer and two-time NCAA Division III All-American hurdler.